Initiatives for DX

The KADOKAWA group is working to promote and implement digital transformation to provide high-quality content and service and to improve employees’ productivity.
The Group is changing three bases—the user base, the organization communication base, and the production and distribution base—through the introduction of cutting-edge ICT tools, the use of big data, and the building and operation of large-scale infrastructures, among other initiatives.
It has been producing results, including improvements in customer satisfaction, cost competitiveness, and productivity, the development of the internal environment and the promotion of workstyle reforms, the acceleration of management decision making, the low-cost operation of large-scale services, the reduction of risk and cost through optimized production and timely delivery, and expedited distribution.

In anticipation of huge data through the digital transformation and the age of AI in the near future, we have started to study Smart City as data-driven space-time. We focus on four areas that are closely related to digital transformation: HR Tech, loyalty program, content and experience, and business management. We are expanding activities to leverage cutting-edge digital technologies and find solutions.