Since its foundation, the KADOKAWA group has expanded its business, revamping its business categories with the changing times. The basic strategy of the group is to develop its own global media mix. That is, the group creates a variety of forms of Intellectual Property (IP), including books, movies, animation, games, UGC (User Generated Content),etc., and sells them worldwide.

We will develop an intangible experience business centered around Tokorozawa Sakura Town that will increase business efficiency through digital transformation. We will expand the content and services available to our customers to enjoy a variety of entertainment.